Marketing is essential for any writer who wants to be successful. Without effective promotion of your services and connectedness with your current and potential clients, it’ll be challenging to maintain an overflowing pipeline of work. There are many approaches to take regarding marketing, but social media marketing presents a uniquely powerful opportunity to promote your… Read more »
Energy vampires are all around us. Whether we are writing at home or mingling in the outside world, certain people, settings, or practices can zap our mojo. But it doesn’t have to be that way. Here are three common vampires and ways to vanquish them. Casper-the-Friendly-Ghost Kind of Vampire These are well-meaning people who ask… Read more »
The long road to starting a business can feel even longer for you if you’re a solopreneur who’s logging most (if not all) of your hours alone. Having access to other people while you’re working in your rabbit hole is important for both the social and emotional aspects we typically think of. It’s great to… Read more »
As an independent author, you’re more than the person who writes words in a novel. Once you choose to go the self-publishing route, you inadvertently choose to also become a self-employed entrepreneur. As such, you now wear every hat for all the departments of your business. This includes wearing the marketing and sales hats. This… Read more »
Just as a high-stress job can lead to Sunday Scaries as the dreaded Monday deluge approaches, many authors experience what I call Book Promotion Scaries as a launch date for a new book nears. In fact, I don’t think I know a single author who doesn’t get a case of nerves from putting their newest… Read more »
Creating Your Logo, the Arts & Crafts Way After some enjoyable downtime over the summer, I’m back building my small business with renewed energy. So, I decided to start with tackling some of the areas that I’ve had resistance with in the past – primarily setting up my first website and drafting and designing the… Read more »
The title of this post, Writing as My Healing Tool, is right at the heart of my own experience. At the beginning of 2017, just nine months after my late husband’s death, I began to write. Little did I know the culmination of my writing and truth-seeking would become my debut memoir, A Sky of… Read more »
Do you need a break? A lot of people recommend pressing forward through exhaustion, hard choices, and those moments that make you want to give up. And I want to be perfectly clear. I am not asking you to give up. I am asking you to take a break before you push through to the… Read more »
Hello, my lovely poets and poem-tinkerers, my fellow word wanderers. This week, I am coming to you with a special guest, Lesley Wheeler, author of the brilliant and warm nonfiction work of art, Poetry’s Possible Worlds. I had the pleasure and good fortune to interview her, and I can’t wait to share the insights and… Read more »
A Virtual Mentor: Benefits of a One-Sided Relationship My last installment, Tales of a Solopreneur: Building Your Brain Power, focused on learning and self-discovery and provided an action plan for building your brain power, so you can maintain your mental momentum year-round. This installment provides a framework for you to take the next step and… Read more »
