Today I have the pleasure of having Rob Eagar on the show!

Rob is a marketing consultant and author who has coached over 600 authors and helped both fiction and nonfiction books hit the New York Times bestseller lists.

He is the author of The Author’s Guide book series which includes The Author’s Guide to Email Marketing, The Author’s Guide to Write Text that Sells Books and The Author’s Guide to Marketing Books on Amazon, which will be the focus of our discussion today.

Aside from talking about marketing books on Amazon, Rob will share some juicy info for how you can get access to three free eBooks to help jumpstart your book sales. I don’t know about you, but when I hear the words “free books” I’m all “yes please!”

And stay tuned because toward the end of this interview we’re going to share something extra-special that Rob has cooking just for DIY MFA word nerds.

So listen in because this interview is going to be AWESOME!

In this episode Rob and I discuss:

• How mastering Amazon can increase your book sales.
• Exclusive vs. wide, which is the best way to sell your books?
• An inside look at three highly valuable marketing tools Amazon has for writers.
• How to craft the most persuasive marketing copy for your book.
• Why you need to grow your own email list, and techniques to help you do it.

Plus, Rob’s #1 tip for writers.

About Rob Eagar

Rob Eagar is a marketing consultant and author who has coached over 600 authors and helped both fiction and nonfiction books hit the New York Times bestseller lists.

He is a marketing instructor for Writer’s Digest, and is the author of The Author’s Guide book series which includes The Author’s Guide to Email Marketing, The Author’s Guide to Marketing Books on Amazon, and The Author’s Guide to Write Text that Sells Books.

To connect with Rob, and get three free e-books to help jumpstart your book sales, check out his website at www.RobEagar.com.

And to sign up for Rob’s webinar (exclusively for us Word Nerds) on Tuesday, June 4th at 2 pm Eastern click this link: DIYMFA.com/Amazon

The Author’s Guide to Marketing Books on Amazon

Amazon is the most potent book-selling machine ever invented. But, you might think Amazon’s power is reserved just for the elite bestsellers. How do you get readers to notice and buy your book among thousands of competing titles?

In The Author’s Guide to Marketing Books on Amazon, Rob Eagar explains how to capture more sales with proven, easy-to-follow techniques. As you apply the principles in this guide, you will learn how to:

• Create persuasive text that converts Amazon shoppers into buyers
• Secure more influential customer reviews for free
• Override the publisher and upgrade your book’s appeal on Amazon yourself
• Build your author email list for free using Amazon’s huge audience
• Create Amazon ads that drive the right readers to your books

The Amazon sales engine is waiting for you to use. Let Rob show you how to tap into its power, regardless if you self-publish or work with a publisher, write fiction or non-fiction. Every author wants to sell more books on Amazon. Buy a copy of The Author’s Guide to Marketing Books on Amazon and make it happen.

If you decide to check out the book, we hope you’ll do so via this Amazon affiliate link, where if you choose to purchase via the link DIY MFA gets a referral fee at no cost to you. As always, thank you for supporting DIY MFA!

Link to Episode 254

(Right-click to download.)

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Until next week, keep writing and keep being awesome!

The post Episode 254: Marketing Books on Amazon — Interview with Rob Eagar appeared first on DIY MFA.