Twitter, the linchpin of the publishing industry online, has felt like it may very well be crumbling under the new leadership of Elon Musk. With this, there’s been a lot of chatter in the publishing community about where we go from here. It’s up to you whether and when you choose to go down with… Read more »
Everyone is burned out these days. But authors tend to be especially busy people, even in non-crisis times. But now, we’ve had two years of pandemic on top of everything else. Are you burned out? I’m burned out. And yet. The platforming machine demands to be fed. The Pressure to Platform Let’s be honest: For… Read more »
Disclaimer: DIY MFA does not provide legal advice. In making decisions on whether to trademark your business name or any other decision that may have legal ramifications, we strongly urge you to speak to a licensed attorney in your specific jurisdiction for the most accurate information. My first installment of Tales of a Solopreneur invited… Read more »
There are a lot of ways to build your author platform these days. But guest blogging is still one of my favorites. Writing an article for a popular blog has long-term value that far outlasts the effort, and offers an engaged audience within a focused niche. But my favorite perk is seeing my own work… Read more »
Whether you are a novice writer or an experienced author, branding yourself—preferably early—will help you in the long run. This may be challenging at first. As there are so many facets of you, it is sometimes difficult to decide what knowledge, character trait, or wisdom could help you reach your ideal target audience. If you are… Read more »
As we end one year and start another, it’s a great time to take stock of what we’ve done, and where we want to go next. Yes! Resolutions! I know these days a lot of people are over resolutions. And I get it—why set goals based on a milestone in time when time hardly even… Read more »
No stone should remain unturned when it comes to finding ways to stand out in your industry. The digital world presents ample opportunity to claim your business’s rightful place in the professional world, especially on social media. Establishing your presence on social media can take many forms, but livestreaming is increasing in popularity. It is… Read more »
If I told you Instagram can become a relentless, reader magnet machine for your author business, would you be interested? Because author, that’s exactly what it can be if that’s what you choose. In 2021, a few things are certain. You don’t need to be on everyone’s mamas internet to reach your readers, build community,… Read more »
After several conversations with bestselling authors and those making full-time income as indie authors, I knew it was time to pivot my marketing strategy. Sure, you can still use older methods to gain visibility for your book and increase your sales. You can slap a permafree novel on your website, then upsell to your new… Read more »
Posting and browsing the feeds on social media is fun, but if you’re working to build a professional platform for your author career, you need to do more. For that, you want to keep an eye on your analytics. And when it comes to analytics, no matter what social networks or other digital channels you… Read more »
