Using Pinterest to Build an Author Brand Board

When I was first trying to develop a more cohesive author brand and platform for myself as a writer and creative writing coach, I struggled to visualize exactly what I liked and wanted. I mindlessly clicked through sites that I admired and tried to imitate what I saw. But I found that I wasn’t creating… Read more »

Publish Like a Professional: The Lowdown on ISBNs

On the back of every book you’ve bought in a bookstore, you’ll find a string of numbers, usually punctuated with dashes. It looks something like this: 978-0-9997003-0-3. This mysterious code is an International Standard Book Number, or ISBN. If you’re a self-publishing author, you should consider having them for your books. What Is An ISBN?… Read more »

crafting a story soundtrack for writers

#5onFri: Five Tips For Crafting a Story Soundtrack

When it comes time to start on a new writing project, one of my favorite things to do is create a playlist (I call them “soundtracks”). It’s fun to imagine the music that would play in your story’s future film or television adaptation. Above all, having a soundtrack on the ready on those days you… Read more »

What To Do When Your Social Media Growth Stagnates

We’ve talked before about red flags when your social media following is growing too quickly, but you should always see a little steady growth happening month to month. That said, theory and practice rarely align perfectly. As your following grows, it’s also inevitably evolving. Which means you will have times when what has worked for… Read more »

Five Non-Spammy Ways To Market Your Book

If you’re anything like me (a huge introvert) the idea of sales and marketing might make you cringe. I mean, it seems like such an extroverted thing to do, right? Talking to people, convincing them that your book is awesome, putting yourself out there. Shudder. It’s an introvert’s nightmare. But, the truth is: marketing matters…. Read more »