E.J. Wenstrom

Building a Community of True Fans for Authors

J.K. Rowling…Stephen King…Danielle Steel…What author hasn’t dreamed of reaching this level of mega-fame with their own work? What author hasn’t sighed as we remind ourselves how unattainable it is?  Because, of course, these names are the exception, not the rule, and rely on the conversion of many factors, including a little luck.  But I have… Read more »

2020

2020 Social Media Trends for Authors

The digital world is constantly evolving, and big shifts occurred in the social media landscape as we head into 2020. TikTok continues to grow rapidly, Instagram decided to remove its Like counts, Twitter changed up its format–and those are only a few of the changes that took place this year.  For authors hustling to make… Read more »

How (and Why) to Market Yourself

When I talk to other writers about my experiences with my small press, or about small presses in general, I often get questions about how much they help to market my books. My press offers a reasonable amount of promotion support, especially compared to what I’ve heard from some other authors. But even so, I… Read more »

What To Do When Your Social Media Growth Stagnates

We’ve talked before about red flags when your social media following is growing too quickly, but you should always see a little steady growth happening month to month. That said, theory and practice rarely align perfectly. As your following grows, it’s also inevitably evolving. Which means you will have times when what has worked for… Read more »