#5onFri: Five Marketing Tips for Indie Authors

Does the idea of marketing yourself and your books make your head hurt? You are not alone! While writing books comes naturally to us, marketing seems so vague and complicated. And yet it’s a necessary evil that must be overcome if we want to be successful indie authors. We scour the internet, listen to a… Read more »

Creating Discussion Questions Using Your Book’s Themes

Do you love talking about the books you read with friends, classmates, or your book club? (I know. All of us word nerds love to do this, right?) So maybe you’ve noticed, either online or in the back matter of some of the books you own, that authors or publishers sometimes share discussion questions for… Read more »

The Four Elements Of A Compelling Book Blurb

Hi, writers! In my last post, I wrote about how to create a book cover that not only accurately reflects your brand but also attracts your ideal readers.  While an amazing cover can persuade readers to click on your book (or to pull it off the shelf in a physical book store), it’s your book’s… Read more »

Jason Jones

#5onFri: Five Tips for Getting Your Book on Local Media

You’re an author! Congratulations! Arriving here, book in hand, you’ve joined a very exclusive club. Writing is vulnerable, sacrificial and truth be told, a bucket-list item that most will never check off. An incredible amount of work goes into writing a book: the research, the writing, the editing and various publishing tasks. These can take… Read more »

The Privilege of Building an Audience to Serve

“Platform is about cultivating and serving an audience.” I first heard book coach Chad R. Allen make this comment a few months ago. Now, Chad knows a thing or two about platform and books. He’s a former acquisitions editor, with over twenty years of experience in the publishing industry, as well as a writer, blogger,… Read more »

How (and Why) to Market Yourself

When I talk to other writers about my experiences with my small press, or about small presses in general, I often get questions about how much they help to market my books. My press offers a reasonable amount of promotion support, especially compared to what I’ve heard from some other authors. But even so, I… Read more »