Marketing is essential for any writer who wants to be successful. Without effective promotion of your services and connectedness with your current and potential clients, it’ll be challenging to maintain an overflowing pipeline of work. There are many approaches to take regarding marketing, but social media marketing presents a uniquely powerful opportunity to promote your… Read more »
Whether you are a novice writer or an experienced author, branding yourself—preferably early—will help you in the long run. This may be challenging at first. As there are so many facets of you, it is sometimes difficult to decide what knowledge, character trait, or wisdom could help you reach your ideal target audience. If you are… Read more »
In this column, Life of a Writer, every 8 weeks or so I will share the next episode in my journey as a middle-aged woman who finally gets serious about her dream of becoming a published author. In Episode 3 of this column, I wrote about how I completed the manuscript of my first novel… Read more »
No stone should remain unturned when it comes to finding ways to stand out in your industry. The digital world presents ample opportunity to claim your business’s rightful place in the professional world, especially on social media. Establishing your presence on social media can take many forms, but livestreaming is increasing in popularity. It is… Read more »
I’m sure you’ve heard this saying at least once, “the money is in the list.” Writer, the experts are right. Your email list will always convert more when it’s time to sell books then social media or any other medium. If no one’s said it to you before, building an email list is vital to… Read more »
As an author, when you’ve got a new book releasing, you want to shout it from the rooftops! These days, for all sorts of converging reasons, that increasingly means the metaphorical, digital rooftops of Instagram, Twitter, and other online forums. This requires a familiarity with book promotion graphics. By nature of what we do as… Read more »
