Helen J. Darling

Self Publishing SMART goals for 2020

Who doesn’t love the fresh slate of the new year? Okay, February isn’t quite as fresh and exciting as January, but it’s my first post of the new year, and my mind is still on where I want to go in 2020. Each year in January I take time out to review the year just… Read more »

Indie Publishing Finance 101: Budget

Self-publishing is many things: creatively empowering, professionally challenging, fun. One thing it’s not? Free. Okay, through the miracles of modern technology it’s possible to publish a book for virtually nothing, but you won’t produce a product people will want to buy. Remember, self-publishing is a business. If you want success, you’ll have to spend some… Read more »

Your Production Calendar

As an independent author, you’re also a publisher. You set the vision for all the writing that will be published and create plans to ensure its success. Independent publishing can be a breathless enterprise: There’s so much to learn, and business evolves constantly. Countless shiny opportunities and ideas wait to distract you from your focus…. Read more »

Building Your Publishing Team: Your Editor

Indie publishing can be a lean operation. That’s one of the advantages—you’re in control of your publishing timeline. But lean shouldn’t mean a solo act. You need other creative talent on your team, and in this post and the next we’ll talk about the most important team members: Your editor Your cover designer Some people… Read more »

Why Choose Indie Publishing?

A decade ago, most people perceived independent publishing (also called self-publishing) as a last option, something that was not so much chosen by the author as for him (i.e., no one wanted his work). But today a growing number of authors, including those who’ve been traditionally published, choose to publish independently for a part or… Read more »

#5OnFri: Five Tips for Indie Publishing Your Book

A few years back I published a couple of non-fiction books with the largest independent publishing house in America, Kensington. After the second book, I had exhausted what I had to say on the subject of how Americans funeralize their dead and moved into fiction. Unfortunately, the market for genre fiction was a bit softer… Read more »