#5onFri: Five Social Media Marketing Tips for Writers

#5onFri: Five Social Media Marketing Tips for Writers

Marketing is essential for any writer who wants to be successful. Without effective promotion of your services and connectedness with your current and potential clients, it’ll be challenging to maintain an overflowing pipeline of work. There are many approaches to take regarding marketing, but social media marketing presents a uniquely powerful opportunity to promote your… Read more »

My Top Tips for Self-Publishing Authors in 2022

My Top Tips for Self-Publishing Authors in 2022

Self-publishing might be a grand undertaking for most authors, but that doesn’t mean it has to be a struggle. Though trial and error will always be part of the process, a bit of preparation goes a long way—and if you know your stuff going in, you might even enjoy the ride! On that note, if… Read more »

writing contests

Why You Should Enter Writing Contests

Welcome to the Author Marketing Toolkit, where you can learn from 20+ years of time-tested marketing and insights expertise, translated for authors. I’m Carol Van Den Hende, an MBA and strategist who’s known for bringing chocolate when I speak at conferences (surely, we’ll get back to in-person events one day!). I’m thrilled to be joining… Read more »

Catherine Baab-Muguira

Episode 383: The Mashup as a Model: Lessons for Your Writing Career from Edgar Allan Poe – Interview with Catherine Baab-Muguira

Today, I have the pleasure of interviewing Catherine Baab-Muguira. Catherine is a writer and journalist who has contributed to many media outlets, including Slate, Quartz, CNBC and NBC News. She is a frequent podcast and radio guest, with appearances on NPR and Lifehacker’s Upgrade. Catherine currently lives in Richmond, Virginia with her husband and baby… Read more »

What Is Author Brand and How to Craft Yours

Welcome to the Author Marketing Toolkit, where you can learn from 20+ years of time-tested marketing and insights expertise, translated for authors. I’m Carol Van Den Hende, an MBA and strategist who’s known for bringing chocolate when I speak at conferences (surely, we’ll get back to in-person events one day!) I’m thrilled to be joining… Read more »